Is it time to pivot your business? Perhaps you’re wondering if now is the right time. Great news! In this article, you will learn more about the seven signs that indicate it’s time to pivot your business so that you can continue to experience growth and scalability.
Curious to know how you can leverage email marketing for your unique business? Read this article to learn more about the common mistakes business owners make with email marketing, the benefits of using it, and how to make email marketing work for any business by implementing the industry’s best practices for email marketing!
Are you an online service based provider or a small business owner?
Do you struggle with finding quality leads for your business?
Perhaps your wondering and thinking - 'There has to be a better way'!
In my experience, clients that are ready to outsource their marketing do so because they:
- are struggling to keep up with their marketing tasks by continuously trying to DIY
- don't know the best strategies and don't care to learn them
- aren't tech savvy, loathe sales + marketing, and social media overwhelms them
Do these sound like you too?
Are you a small business owner?
Are you leveraging a blog to drive traffic to your website?
As a small business owner, you are leaving money on the table if you don't blog. Blogging provides so many benefits to your business that without it, you're doing a disservice to your audience. Ouch!
When I started blogging, I struggled with creating content. I wasn't 100% sure on how to leverage a blog for my business, and frankly, I wasn't confident in what I was doing. As a result, I was blogging inconsistently. Inconsistent blogging did absolutely nothing for my business. I am a firm believer in consistency being the key to everything but with blogging and content creation was my nemesis when I started my business.
Do you suck at building relationships with your prospects?
How about building them through a strategic content marketing strategy?
And if you're wondering what the heck content marketing is and why you need to use it to build a relationship with your prospects, I got you covered!
First things first, let's tackle what content marketing is. According to the Content Marketing Institute, content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.
In other words, it is content that is original to you, meaning it's not shared from another industry expert, and it uniquely highlights your strengths to establish you, your business, and your brand.