So you want to DIY your brand until you can afford to hire someone to help, but you just can’t seem to get your fonts right.
Well for one, I think, this is a smart way to get started with your business. So many things change when you first get started with your business that things are more fluid and less solidified. This is all a part of the process.
As you start working on your business and learning more about what direction you really do want to take you’ll have the flexibility to make adjustments and changes. So in a sense, it is really smart to hold off on hiring to design your branding until you have a clearer vision of what the basics of your branding are.
But until then let’s talk about a part of branding and design in general that people often make mistakes using fonts for their business. Luckily with a few pieces of information, you can successfully avoid making these same mistakes.